Ben Bailey: Freelance web designer
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The brief

I was contracted by global marketing agency JWT to write the code for the front end templates for the Kelloggs Special K website.

The JWT crew had produced wireframes and graphic designs – my job was to translate them into HTML/CSS and write any Javascript, and then hand them on to the developers for integration into the CMS. 

Our timelines were tight – a new campaign was being launched for the new year. The site was to feature recipes, articles and a body mass index (BMI) calculator, and target women who were interested in realising their new year resolutions of achieving good health in 2011.

The Solution

I was provided with designs for 12 templates, including entry pages with slideshows, forms, articles, recipes, exercise plans and the challenging calculator.

I worked remotely, collaborating closely with the JWT developer who was overseeing the front-end development for the project. We used Subversion to share files and control versioning of code.

Project website

www.specialk.com.au